TY - JOUR
T1 - Acceptance of artificial intelligence and its effect on entrepreneurial intention in foreign trade students
T2 - a mirror analysis
AU - Solórzano Solórzano, Sandra Sayonara
AU - Pizarro Romero, Johanna Micaela
AU - Díaz Cueva, Jimmy Gabriel
AU - Arias Montero, Jorge Eduardo
AU - Zamora Campoverde, Michael Andrés
AU - Lozzelli Valarezo, Mariana Malvina
AU - Montes Ninaquispe, Jose Carlos
AU - Acosta Enriquez, Benicio Gonzalo
AU - Arbulú Ballesteros, Marco Agustín
N1 - Publisher Copyright:
© The Author(s) 2024.
PY - 2024/12
Y1 - 2024/12
N2 - Artificial intelligence (AI) has experienced a significant increase in its application in the educational field worldwide. This study aimed to analyze the acceptance of AI and its effect on the entrepreneurial intentions of international trade university students in Peru and Ecuador. With a quantitative approach and a non-experimental applied design, an online survey was administered to international trade students from Peru and Ecuador. Amos version 24 software was used to obtain model fit indices and perform gender-based invariance tests. Additionally, SmartPLS statistical software, based on the partial least squares (PLS) technique, was employed to test the hypotheses of the structural equation model (SEM). The measurement model presented acceptable fit indices. When calculating invariance, the configural, metric, and scalar models were satisfactory, although the residual model was not confirmed. It was found that hedonic motivation, habit, and performance expectations influenced international trade students’ intention to use AI. Likewise, it was discovered that the intention to use AI tools has an effect on entrepreneurial intention. Gender and age did not moderate the effect of AI usage intention on entrepreneurial intention. The study provides empirical evidence on the acceptance of AI and its influence on students’ entrepreneurial intentions, offering valuable information for educators, policymakers, and technology developers in the educational field.
AB - Artificial intelligence (AI) has experienced a significant increase in its application in the educational field worldwide. This study aimed to analyze the acceptance of AI and its effect on the entrepreneurial intentions of international trade university students in Peru and Ecuador. With a quantitative approach and a non-experimental applied design, an online survey was administered to international trade students from Peru and Ecuador. Amos version 24 software was used to obtain model fit indices and perform gender-based invariance tests. Additionally, SmartPLS statistical software, based on the partial least squares (PLS) technique, was employed to test the hypotheses of the structural equation model (SEM). The measurement model presented acceptable fit indices. When calculating invariance, the configural, metric, and scalar models were satisfactory, although the residual model was not confirmed. It was found that hedonic motivation, habit, and performance expectations influenced international trade students’ intention to use AI. Likewise, it was discovered that the intention to use AI tools has an effect on entrepreneurial intention. Gender and age did not moderate the effect of AI usage intention on entrepreneurial intention. The study provides empirical evidence on the acceptance of AI and its influence on students’ entrepreneurial intentions, offering valuable information for educators, policymakers, and technology developers in the educational field.
KW - Acceptance of AI
KW - Artificial intelligence
KW - College students
KW - Educational technology
KW - Entrepreneurship
KW - Foreign trade
UR - http://www.scopus.com/inward/record.url?scp=85203017583&partnerID=8YFLogxK
U2 - 10.1186/s13731-024-00412-5
DO - 10.1186/s13731-024-00412-5
M3 - Article
AN - SCOPUS:85203017583
SN - 2192-5372
VL - 13
JO - Journal of Innovation and Entrepreneurship
JF - Journal of Innovation and Entrepreneurship
IS - 1
M1 - 59
ER -