Analysis of fresh grape exports from Peru, periods 2019 – 2021

Exports are essential for the economic development of businesses and the country, since they allow to take full advantage of competitive advantages, generate jobs and increase foreign exchange. The general objective was to analyze the exports of fresh grapes from Peru from 2019-2021. For this, a quantitative methodology of applied, non-experimental type was used, the data were extracted from SUNAT, INEI and BCR which were analyzed through the documentary guide of the periods 2019-2021. The results revealed that Peru reached 49% of fresh grape exports to the United States in 2021, increasing its FOB value by 43% compared to 2019 and 25% to 2020. It is concluded that having a diversity of countries to export fresh grapes has allowed Peru to increase its exports even in times of pandemic. Therefore, it is suggested to Peruvian exporters to prioritize the world markets to which they seek access, having to have an internationalization plan, since resources are limited and must be used efficiently and thus Peru can become a safe country to invest, gain market position and develop its economy.