Motivación de logro y la intención emprendedora en la Macro Región Norte del Perú: Rol moderador del genero

  • Julie Catherine Arbulú Castillo
  • , Juan César Farias Rodríguez
  • , Fernando Suárez Santa Cruz
  • , Mabel Ysabel Otiniano León
  • , Erik Omar Escalona Aguilar
  • , Carla Angelica Reyes Reyes
  • , Guzmán Valle Cesar Augusto

Producción científica: Capítulo del libro/informe/acta de congresoContribución a la conferenciarevisión exhaustiva

Resumen

This study examines the relationship between achievement motivation and entrepreneurial intention, focusing on the moderating role of gender in the Peruvian context. Using stratified sampling, data were collected from 286 individuals from the Lambayeque population, employing a Likert scale to measure variables such as business intention and achievement motivation. Hayes' PROCESS macro (version 2.6) was applied to examine moderation and mediation relationships. The results reveal that achievement motivation accounts for 18.05% of the variability in entrepreneurship and has a significant direct effect on entrepreneurial intention, with this effect being more pronounced in women than in men. These findings suggest the need for differentiated approaches to fostering entrepreneurial intention by gender, highlighting the importance of business interventions that consider these differences. The implementation of inclusive policies and specific support programs is recommended, as well as the adaptation of business training to address the different needs and challenges faced by entrepreneurs of different genders.

Título traducido de la contribuciónAchievement Motivation and Entrepreneurial Intention in the Northern Macro Region of Peru: The Moderating Role of Gender
Idioma originalEspañol
Título de la publicación alojadaProceedings of the 22nd LACCEI International Multi-Conference for Engineering, Education and Technology
Subtítulo de la publicación alojadaSustainable Engineering for a Diverse, Equitable, and Inclusive Future at the Service of Education, Research, and Industry for a Society 5.0., LACCEI 2024
EditorialLatin American and Caribbean Consortium of Engineering Institutions
ISBN (versión digital)9786289520781
DOI
EstadoPublicada - 1 ene. 2024
Evento22nd LACCEI International Multi-Conference for Engineering, Education and Technology, LACCEI 2024 - Hybrid, San Jose, Costa Rica
Duración: 17 jul. 202419 jul. 2024

Serie de la publicación

NombreProceedings of the LACCEI international Multi-conference for Engineering, Education and Technology
ISSN (versión digital)2414-6390

Conferencia

Conferencia22nd LACCEI International Multi-Conference for Engineering, Education and Technology, LACCEI 2024
País/TerritorioCosta Rica
CiudadHybrid, San Jose
Período17/07/2419/07/24

Palabras clave

  • Achievement Motivation
  • Entrepreneurial Intention
  • Entrepreneurship
  • Gender
  • Peru

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Profundice en los temas de investigación de 'Motivación de logro y la intención emprendedora en la Macro Región Norte del Perú: Rol moderador del genero'. En conjunto forman una huella única.

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